Moscone Center in San Fransisco, where the MacWorld Conference and Expo is being held this year, will naturally have a LOT of digital signs here and there. This year. the digital signage for MacWorld is being provided by ~sedna, according to Activate the Space.
The staff from ~sedna will be in Booth 4116 with the Activate the Space team! Today is the last day for MacWorld, so be sure to stop in and say hello, and ask for a demonstration.
~sedna presenter promises ease of use with all things Mac. With it, you’ll be able to cut, create, and deliver all of your digital signage messages on the Mac platform. ~sedna is also easy to use; there will be no need for expensive training sessions! More than 50 new features and enhancements take Digital Signage to a completely new level!
From PRWeb.com comes a press release about SCALA’s new look, and that new look, looks mighty impressive!
“2009 is shaping up to be a great year for Scala and we’re excited to see our new look, our website, and Release 4 of Scala5 coming together all at once. We’re certainly putting our best foot forward in 2009,” commented Andrea Waldin, Vice President of Marketing.
Exactly what IS digital signage? Scala tells us that, too: “Simply put, digital signage is a network of customizable displays that you can control electronically using a computer, allowing you to change your content remotely for the most targeted messaging possible.
Digital signage allows you to create and deliver targeted messages that inform, educate and motivate your audiences without your budget taking a painful hit.”
The economically recessive climate is affecting digital signage users as much as anyone, leaving first-time deployers looking for ways to save money while still communicating their messages effectively through digital signage networks.
The savings could come from using smaller screens, such as digital photo frames, instead of large format LCD and plasma screens. Technological advancements in digital photo frames, such as wireless connectivity, enable tailored content delivery at a fraction of the price of conventional digital out-of-home solutions.
