Posted on Sep 2, 2009 by Jane Goodwin at 12:05 am
According to Digital Signage Expo.net, the Nebraska Lottery and its on-line network provider, INTRALOT, are working with display provider Blast Panel on a digital signage pilot project that will change the way advertisers and retailers reach consumers.
The pilot involves a new digital signage program for qualifying lottery retailers. INTRALOT service
technicians have recently installed 32-inch high-definition, LCD screens (referred to as Blast Panels) at select locations in Omaha and Lincoln to determine how much this new technology can help the retailers increase sales.
“We hear about economic downturn everywhere, and now more than ever, consumers looking for greater value want promotions and incentives when making purchases. This pilot was created to provide a new channel for marketing and promoting Lottery and retail products at the point of purchase. Measuring the effect of these point of purchase promotions and incentives will be key to the success of this pilot,” said John Pittman, VP of marketing for INTRALOT’s U.S. office in Duluth, Ga.
“The monitors will also display retailer specials, news, weather and other public service announcements and provide retailers with the opportunity to generate additional monetary benefits outside of lottery sales. We have been utilizing Player Advertising Displays for quite awhile, but these new Blast Panels will take that concept to a whole new level.”
Blast Panels display lottery information, advertising and retailer promotions to help give consumers relevant, targeted advertising at the point of sale.
“Consumers only spend a short amount of time in the store so you’ve only got seconds to grab their attention — Blast Panels do that.” says Kirk Manz, CEO of Nashville, Tenn.-based Blast Panel. “We saw an opportunity to partner with INTRALOT and the Nebraska Lottery because a large part of their success is dependent on the retail channel. This digital signage pilot will give us insight into how to continuously make the sale with retail customers.”
Headquartered in Athens, Greece, INTRALOT is a supplier of integrated gaming and transaction processing systems, innovative game content and sports betting management to state-licensed gaming organizations worldwide.
Digital Signage, Digital Signage Expo, FrameMedia, Interactive marketing, Wireless Digital Signage, digital signage news
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Posted on Feb 20, 2009 by Jane Goodwin at 12:05 am
TiroMedia is pleased to announce the introduction of a new HD Network Player: The TMP N4. The new player player features an HDMI interface as well VGA. It supports resolutions up to 1080p. It has built-in wireless (802.11b/g) in addition to wired Ethernet. This allows for great flexibility in deployment.
At 6.8″ x 4″, the TMP N4 is one of the smallest HD digital signage players available on the market. The player uses very little power compared to a a PC. This results in considerable savings in energy costs, especially in environments requiring 24/7 operation.
Like all players available from TiroMedia, the TMP N4 is 100% solid-state and has no moving parts. All content is stored on a local CF card. The new player is fully compatible with TiroMedia’s web-based CMS. The CMS is not only compatible with the TMP N4 but it also compatible with all network players offered by TIroMedia, such as the TMP N2.
The CMS is available free of charge with the purchase of a network player.
Priced at $799.99, the TMP N4 competitively priced and offers customers to deploy high definition digital signage networks at reasonable costs.
This article is from NewsWireToday.com.
Digital Signage, Interactive marketing, TiroMedia, Wireless Digital Signage
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Posted on Jan 16, 2009 by Jane Goodwin at 12:05 am
From INewsWire comes a preview of the newest, most cutting-edge technology for digital signage and all 
kinds of interactive technologies! The Digital Signage Expo will be in Las Vegas at the Convention Center, from February 24-26. If you want to attend, or wish to exhibit, please contact Chris Gibbs at 770-649-0300 ext. 17, or visit the Digital Signage website, where you will find even more information!
Here is a partial list of what you can expect to see in the way of new digital signage/interactive technology at this year’s Digital Signage Expo:
• BroadSign’s Creator, a web-based content creation tool that allows simple and intuitive template-based dynamic messaging.
• Adder Corporation’s new Adderlink X50 Extender allows greater user flexibility among others: a system administrator who works on a PC that is located in a secure or isolated area at the site, or the ability to make presentations in a room where it is not feasible to have a computer.
• AdFlow Networks’ Media Player Engine, an interactive selling tool that encourages impulse buying, may be updated in real-time, is easy to use and requires no IT resources or large up-front investment.
• Allure Global’s DigiBox allows display of fully animated digital movie posters with movie times and ratings in full color.
• DT Research’s DS1700, 17-inch all-in-one-signage system which provides an integrated computing display in one slim, mountable package, ideal for digital signage and kiosk applications.
• NEC’s new MultiSync 15 Series with new mechanical design, comprehensive output panels and robust functionality.
• Omnivex’s Moxie offers digital signage design and management tools, through a browser interface.
• Samsung’s Matrix Interlocking Display 2 allows sturdy, stable video walls up to four displays high, by an unlimited number of displays wide.
• Thomson’s PRN’s new interactive product Display TV merchandising solution.
• Tightrope Media Systems’ new Carousel 5.2.0 offers Carousel Touch, allowing interactive bulletins through touch screen panels.
According to the President of ExpoNation, LLC, and producer of Digital Signage Expo Chris Gibbs: “The Digital Signage, Interactive Technologies and Out-of-Home Network Industry is still growing. As of this date, we have a record high number of exhibitors and more registered attendees for 2009 than we had for the 2008 show. Those statistics suggest that organizations are focused on the significant benefits and opportunities that our industry’s technology and solutions offer.”
The Expo will feature, among many other things, a full day conference called “Revolutionizing Interactive Marketing in Public Spaces with Mobile and Gestural Digital Signage.”
The International Pavilion will host exhibitors from around the world, and the New Product Pavilion will showcase what’s brand new in the world of digital signage! And there’s more, much MUCH more!
The full press release for the Digital Signage Expo may be read here.
Digital Signage, Digital Signage Expo, Interactive marketing
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